I was thinking a while back on the radius (radials?) of mobile computing and how/if/what that could spawn in terms of social software - the post is here. Some wily swedes have gone and done it:
The phones alert their owners when matches are found, or when friends are in range. Users can also post messages and place ads. The software has a filter that enables users to only receive alerts for the ads in which they are interested.
The service costs $0.60 for 30 days of unlimited use.
“It does all this work for you throughout the day, searching for information. It can very well be an ice breaker,” says Mr. Carlton, who developed the software with Swedish engineer Olle Bliding, who is now the company’s chief technology officer.
“It’s quite thrilling for people to know that someone (who is a good match) is in this coffee shop, football game, or school close by,” Mr. Carlton added.
The BEDD service.