I (fondly) think Ernest is wrong that MMOs will make the difference - comparitively speaking, MMOs have a tinsy audience still, and they're PC based. Consoles kick PC's arse. The mainstream aren't playing MMOs.
He's right that ladies lurve the night-elf though.
There will be a reversal of history, and it will happen really, really fast. They get it out there now. There will be a slew of good, different titles out that break the mould of shoot/fight/drive - on consoles, handhelds and mobiles - and it will take a mere 3 years.
The generation of kids now are 50/50 split, so la la la. What we need is marketeers with a vision and for those console developers to finish their current round of Big Bikes Small Helmets 12 and Championship Ball Manager 6 and get on with something new.*
Who's the chick on the right?
She looks familiar. Step forward, chick on the right, and tell me where you got that teeshirt ... :)
*I guarantee you it will involve customisation, personalisation, socialising, reality-tv, and even more puppies. If they're really, really clever it will also include lots of frights and creeping horror. w00t!